美丽充 交流充电桩
产品定义/工业设计/结构设计/CMF工艺设计/PI家族化设计/人机体验设计
星星充电&美丽充
交流充电桩创新设计
小链接,大美好
Small link,great beauty
项目背景 —— 延续性创新设计
+ 新一代品牌战略下全新的充电设备家族化体系设计
+ 通过产品深度传达“小链接,大美好”的品牌愿景
+ 配合物联网平台的操作,打造自学习智慧充电,去除多余控制
+ 降低BOM成本的基础上,保持高颜值与高品质感
+ 外观设计可兼容集团下多个品牌使用
Project Background - Continuous Innovation Design
+ Brand new family system design of charging equipment under the new generation brand strategy
+ Convey the brand vision of "Small Links, Great Beauty" through product depth
+ Cooperate with the operation of the IoT platform to create self-learning smart charging and remove redundant controls
+ On the basis of reducing BOM cost, maintain high appearance and high quality
+ Appearance design is compatible with multiple brands under the group
设计亮点 —— 少,但是更好
+ 精准的产品定义,去除一切不必要的装饰性设计
+ 温和而柔美的整体造型语言,但搭配金属光泽传达出内在的力量
+ 车规氛围灯技术应用在状态指示灯上,提高光效档次
+ 高密度LED点阵,配合匀光效果,“多色+多效”直观的传达信息
+ 支持用户自定义光效,也支持其他品牌专有光效
+ -30°充电枪插口,降低操作难度,避免接插尴尬而磨损
+ 一体式前面板,降低模具数量,提高生产良品率
Design highlights - less, but better
+ Ultimate product definition, removing all unnecessary decorative designs
+ Gentle and feminine overall styling language, but with metallic sheen to convey inner strength
+ Vehicle-standard ambient light technology is applied to the status indicator to improve the light efficiency grade
+ High-density LED dot matrix, combined with uniform light effect, "multi-color + multi-effect" convey information intuitively
+ Support user-defined lighting effects, also support other brand-specific lighting effects
+ -30° charging gun socket, reducing the difficulty of operation and avoiding awkward plugging and wear
+ One-piece front panel reduces the number of molds and improves the production yield